14August
10 common mistakes authors make on Instagram
If you’ve been using Instagram for a while and you’re not seeing the results you want, make sure you’re not committing these 10 common mistakes I see authors making on Instagram....
21October
What is bookstagram, and how can you use it as an author?
If you’re an author or aspiring author trying to navigate the often-confusing world of social media, you’ve likely heard of bookstagram. And if you’re like most people, you probably have questions. What exactly is bookstagram? How do you get involved? And how can you use it to reach readers and promote your book?...
04July
Why auto-posting to Twitter is a bad idea
Facebook and Twitter are two different platforms with different purposes, and you should have a different content strategy for each....
21June
The #1 rule for social media marketing
Stop thinking about social media as a marketing tool. Social media is not about you, it’s about your audience....